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Thomson-Reuters Merger Could Threaten Bloomberg

The boards of both Thomson and Reuters believe there is a “powerful and compelling logic” for the proposed merger, the two companies said in a statement.

Should the companies merge, the current chief executive of Reuters, Thomas Glocer, would head the combined operation, while Thomson’s chief executive, Richard J. Harrington, would retire, writes The New York Times.
Glocer told Reuters staff members in a memo that David Schlesinger would remain the editor in chief of the Reuters news service in the event of a merger. Other senior positions would be divided among people from the two companies.

The merged company would constitute major competition for Bloomberg, the current leader in information, data and analytical software for the financial community.

David Anderson, editor of Inside Market Data Reference, which tracks the business, says that Thomson-Reuters would have 34 percent of the market for financial data, while Bloomberg would have 33 percent.

Rupert Murdoch’s News Corp. recently made an unsolicited bid for Dow Jones. Though Dow Jones has said it will take no action on the bid, anlaysts have said that should such a merger eventually happen CNBC and Reuters could face serious competition

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Rush Limbaugh Renews Contract w/Premiere and CC Radio

Hyper-conservative Rush Limbaugh - heard weekly by nearly 20 million listeners on about 600 radio stations nationwide - renewed his contract with Premiere Radio Networks and Clear Channel Radio, continuing syndication of The Rush Limbaugh Show.

The deal also includes…

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WSJ.com Reaches Audience High, Site Traffic Nearly Doubles for June

WSJ.com’s traffic soared an impressive 94 percent in June compared to the same month last year, according to the company’s internal traffic numbers.

Total page views ballooned 45 percent, to 150 million, compared to the same month last year, writes Mediaweek.…

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Game-Day Pudding Works Well at Shea; Some Fans Grumble

Kozy Shack, maker of rice and chocolate pudding, is sponsoring the New York Mets, with tubs of the pudding being sold individually at Shea Stadium as well as being included in children’s meals. And the snacks are selling so well…

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U.K. 2008 Ad Spend Growth Revised Downward to 4%

Though U.K. advertiser investment committed for 2008 is staying put, discretionary spending is becoming shorter-term, at or slightly short of budget; still, WPP’s GroupM forecasts 4 percent growth in 2008 and 3 percent in 2009 for the U.K., thanks to internet…

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Direct Partners: Email Top DR Tool for Big Biz

Email is the most popular form of direct response marketing, with 35 percent of companies using it - compared to 25 percent that use traditional direct mail - according to a new survey conducted by Direct Partners (via Adweek).

The survey…

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Spam Still a Problem; ‘Finance’ Tops Spammers’ Favorite Topics

 Without spam protection, the average web user can expect to get 70 spam messages each day, according to a survey by McAfee, the BBC reports (via MarketingVOX).

For the McAfee spam test, 50 people worldwide were asked to web-surf without a spam…

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