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Rosie O’Donnell will be meeting with FremantleMedia this week, possibly to discuss replacing host Bob Barker on The Price Is Right.
O’Donnell, who has been approached by several studios since her departure from The View, has said on her blog that, if asked to host the show, “i sure would,” writes the New York Daily News.
Bob Barker told reporters, after getting a Lifetime Achievement Emmy, that O’Donnell knows the show and there is no doubt in his mind that she could do the show.
“Now, whether they want a lady host, I don’t know. I’ve never heard that discussed. As far as I know, they’ve only auditioned men,” he is quoted as saying.
Potential new opportunities for advertisers, should the merger between XM and Sirius Satellite Radio clear FCC hurdles, are murky, but could include a third party service to measure listenership, according to Dennis McGuire, vp and regional broadcast director at Carat.
If…
The New York Times will deliver headlines to business and technology members of LinkedIn via a deal between the two that was announced yesterday (Monday).
LinkedIn users will receive targeted articles related to their areas of interest, according to CNET. Headlines…
A campaign promoting Islam and set to run on New York subway trains is causing a stir in the city.
Rep. Peter King, a New York Republican, is urging the Metropolitan Transit Authority to reject the ads, according to CNN. The…
Viewers who watch full-length shows say they’re more likely to watch those shows on television, according to a new study commissioned by CBS and conducted by Magid Media Labs.
Magid polled 50,000 viewers who have watched full eps of CBS…
Procter & Gamble’s new Swiffer campaign offers a money-back guarantee, the first time the brand has undertaken such a proposition.
The campaign includes three :30 spots on TV, plus a larger online media buy. Ads compare the Swiffer favorably to…
The tourism industry risks being hit with significant declines in leisure travel volume and spending, according to the findings of Destination Analysts’ bi-annual “The State of the American Traveler” survey (pdf) - MarketingCharts reports.
The top impediments to travel remain high…
