Parents say they are getting control of their children’s exposure to sex and violence in the media, and they remain concerned about inappropriate content in the media in general, according to a new national survey of parents by the Kaiser Family Foundation, MarketingCharts reports.
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According to a new study from Bridge Ratings on the status of the Howard Stern listener base, nearly two million Stern fans tune in to either the satellite or webcast version of his show on Sirius.
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InDecision, a segment that began in 1992 on the Daily Show and has grown over the years into its own branded franchise, now boasts its own website.
The business of networked digital displays in retail establishments and other public places has reached a level of sustainable growth after several years of struggle, according to a new InfoTrends study (via Tekrati).
USA Network averaged 2.6 million viewers in prime time last year. That number, up 13 percent from 2005, was enough to regain its crown as the No. 1 cable network.
XM plans to offer 27 hours of live coverage of the Live Earth concert series scheduled for July 7. The 24-hour, seven-continent event includes nine concerts featuring more than 100 music artists from around the world.
Outdoor advertising industry revenue sustained last year’s strong growth trend, accounting for $1.6 billion in the first three months of 2007 - an increase of 8 percent compared with the year-earlier period - according to the Outdoor Advertising Association of America, writes MarketingCharts.
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Yahoo sites, the Time Warner network and Google sites were the top-ranked web properties in May, according to the comScore Media Metrix monthly analysis of U.S. consumer activity at top online properties, reports MarketingCharts.
Meanwhile, Advertising.com reached 87 percent of Americans online in May, keeping it atop comScore’s Ad Focus Ranking.
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The holiday season in 2007 will again be a strong one for online holiday shopping, with 84 percent of consumers planning to spend at least as much online as they did during the 2006 season, according to Advertising.com’s second annual online holiday shopping study, reports MarketingCharts.
Clear Channel Outdoor plans to unveil a billboard equipped with the highest resolution possible along with interactive technologies such as Bluetooth, SMS messaging and free broadband wireless access.
Pharmaceutical companies are increasingly outsourcing development of new drugs in order to free up resources to market the drugs currently in their portfolio, according to a new study from Cutting Edge Information.
After three weeks of delay between the time the networks made their upfront presentations and the time deals began to be written, the upfront is suddenly almost complete.
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Just a week after the Wall Street Journal announced that it was raising its newsstand price from $1 to $1.50, The New York Times has made a similar announcement.
