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Three prominent controlled-circulation publishers, Greenspun Media Group, Niche Media Holdings, and Ocean Drive Media Group, have announced an agreement to form a strategic partnership uniting the founders, Brian Greenspun, Jason Binn, and Jerry Powers.
The partnership brings together three luxury publishing companies and unifies the operations of the city-specific magazines, according to the companies.
The successful luxury, controlled-circulation publishing model that Jason Binn and Jerry Powers created 15 years ago with Ocean Drive magazine will now include a total of 16 publications.
The management team will combine the strengths of Greenspun Luxury Group, Niche Media, and the Ocean Drive Media Group, a team that has achieved consistent growth in revenues, page counts, and staffing of approximately 20 percent every year since 1992.
The Greenspun luxury magazine portfolio includes City Center, Vegas, Venetian Style and Wynn; Niche Media’s luxury magazine collection includes Aspen Peak, Boston Common, Capitol File, Gotham, Hamptons and Los Angeles Confidential; and Ocean Drive Media Group includes Art Basel, Atlanta Peach, Bal Harbour, Ocean Drive, Ocean Drive Espanol and Florida InsideOut. All of the titles will now operate under one umbrella as Niche Media.
Additionally, the company executes more than 500 events across the country every year.
“With the merger, advertisers now have a unique opportunity to connect to each of these 16 wealth markets in a distinctly refined style,” the companies said in a statement.
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