Bancrofts Meet Today to Discuss Proposed Takeover
Bancroft family members are meeting today to discuss the takeover by Rupert Murdoch’s News Corp. that was approved by the Dow Jones board last week.
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Bancroft family members are meeting today to discuss the takeover by Rupert Murdoch’s News Corp. that was approved by the Dow Jones board last week.
XM and Sirius Satellite Radio have issued a joint press release that details the different options that will be available to subscribers after the merger - always assuming, of course, that the merger is allowed to proceed.
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Cumulus Media’s board of directors has unanimously approved taking the company private with an investment group led by chairman/CEO Lew Dickey and Merrill Lynch Global Private Equity, in a deal worth $1.3 billion.
New Enterprise Associates (NEA) has invested $10.5 million in Chicago-based MediaBank, a new online media planning and buying platform driven by MediaBank’s proprietary order management and analytics suite.
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Nielsen/NetRatings confirms the consensus… with its release of search-volume data for June showing extraordinary gains by Microsoft’s MSN/Windows Live Search - both in year-over-year growth and increase in search share from May to June - reports MarketingCharts.
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Wednesday looks to be a night to watch, come the fall broadcast network season.
While Fox should once again take the lead when American Idol returns in January, the No. 2 slot is likely to be hotly contested, writes Media Life. Media buyers believe ABC will edge out CBS, based on a lineup that includes Private Practice - a spinoff of its highly successful Grey’s Anatomy.
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Hershey, which has been struggling to boost lackluster sales, has inked a deal with Starbucks, in which the coffee retailer will offer Starbucks-branded, coffee-flavored chocolate products.
Scion has added a radio channel to its internet broadcast website, Scion.com/Broadband. Scion Radio 17 will have 20 music stations that include Vice Radio (the audio arm of Vice magazine), club dance music, hip-hop, jazz-funk, and a station that features a new DJ each month, writes Brandweek.
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Intel is providing technology for a portion of Spin magazine’s website, and will also be buying pages in the magazine for the first time as part of a sponsorship package.
Email remains the marketing tool of choice in B2B marketing, according to a recent B2B Marketing Magazine survey sponsored by Newsweaver, which found that 80 percent of UK B2B marketers surveyed consider email essential to the marketing mix.
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Almost 17 percent of senior marketers say their organizations have bought advertising in return for a news story, according to the results of the fifth annual PRWeek/Manning Selvage & Lee (MS&L) Marketing Management Survey of 279 US chief marketing officers, directors of marketing and marketing managers, reports MarketingCharts.
According to a new report from Jupiter Research, 38 percent of teens are concerned about the environment, including 15 percent that describe themselves as hard core greens, Marketing Green reports (via Environmental Leader).
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Magazine wholesalers are cutting distribution significantly across all magazines in an effort to increase sell-through rates and improve profits.
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The Wall Street Journal Office Network has announced plans to install video displays in the elevators of large office buildings, writes MediaPost, bringing the network into direct competition with the country’s largest elevator-based video network, Gannett’s Captivate Network.
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While the chances that the proposed Sirius-XM satellite radio merger will go through have improved, Bank of America analyst Jonathan Jacoby still believes that there is still only a 35 percent chance of FCC approval.
DHL has introduced an environmentally friendly reusable envelope for customers that ship and return legal-size documents.
