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Arbitron announced today that Cumulus Media has signed a 13 month agreement for the Arbitron Portable People Meter radio ratings service for two of its three radio stations in Houston.
The Cumulus Media radio stations covered by this agreement are KIOL-FM 103.7 and KRBE-FM 104.1 for the period of April 1, 2007 to April 30, 2008.
KFNC-FM 97.5, which is not covered by this agreement, has not met the current minimum reporting standards for the PPM radio ratings reports issued to date for Houston.
All three Cumulus Media radio stations in Houston are encoding for the PPM radio ratings service.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Time magazine ousted Cosmo as the top magazine for college students in this year’s Anderson Analytics fall survey.
Time also jumped past People, which was last year’s No. 2, writes Ad Age. A Time spokesperson said the magazine did not run…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
CNN plans to offer newspapers a wire service as an alternative to the Associated Press. CNN, which already runs an internal wire service, will explain its new, expanded service to editors from about 30 papers who are visiting Atlanta this…
Regulatory filings reveal that billionaire hedge-fund manager Carl Icahn bought nearly 7 million additional shares — about $67 million worth — of Yahoo.
The investor paid an average of $9.92 for each share over the course of three days, bringing…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
