Norm Brodsky Inks Blog for Inc.
Inc.com announced today that Norm Brodsky, founder of six successful businesses, including a three-time Inc. 500 company, is launching a daily blog for Inc.com.
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Inc.com announced today that Norm Brodsky, founder of six successful businesses, including a three-time Inc. 500 company, is launching a daily blog for Inc.com.
A new group has formed with the intention of fighting the recording industry’s efforts to gain a performance royalty from broadcast radio and TV, writes Radio Ink.
Mexican elites’ attitudes toward media and brands and lifestyle information are part of the inaugural Synovate PAX Latin America Media Survey of affluent consumers in leading Latin American economies - Argentina, Brazil, Mexico - by Synovate, the market research arm of Aegis Group, writes MarketingCharts.
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In a move that helps it expand its digital advertising services in what may be the fastest-growing major media marketplace in the world, Publicis Groupe has purchased Communication Central Group, the largest independent interactive marketing agency in China.
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Gap has named Glenn Murphy, previously chairman and CEO of Canada’s Shoppers Drug Mart, as CEO, and is launching a new campaign featuring photography by Annie Leibovitz in the hopes of stanching the drop in sales numbers that has been the trend in recent years.
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Clear Channel Airports, a division of Clear Channel Outdoor, today announced it has won advertising rights to Seattle-Tacoma International Airport and Mineta San Jose International Airport. The 10-year contracts will commence in August of 2007.
Clear Channel Airports will provide a mix of the traditional backlit inventory, banners, wraps, and possibly new digital offerings at these locations.
Elizabeth Guider has been named editor of The Hollywood Reporter, it was announced yesterday. Guider spent the last 18 years at rival Variety, most recently as editor at large.
Sirius Satellite Radio added more than half-a-million new subscribers in the second quarter and trimmed its net loss substantially, from $237.8 million last year to $134.1 million this year, writes the Associated Press.
Dow Jones is expected, sometime this evening, to come to a definitive agreement to be acquired by Rupert Murdoch and his News Corp., reports CNBC.
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Quick and easy - and more transparent - email subscription processes are a major recent trend, according to a study of the email newsletters of top online retailers by the Direct Marketing Association’s Email Experience Council (EEC), conducted by RetailEmail.Blogspot, writes MarketingCharts.
The Out-of-Home Video Advertising Bureau has formed an agency advisory board that will help OVAB “break down the barriers to adoption of digital advertising networks,” according to Kim Norris, president of the bureau.
A Magna Global USA analysis of the summer TV ratings landscape shows that Fox is still ahead among the 18-49 and 18-34 demos, while CBS remains tops among adults 25-54, adults 50 plus and total viewers.
As India’s affluence increases, Conde Nast is looking to capitalize on the growth by launching a number of its upmarket titles in that country.
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Some 57 percent of online adults have used the internet to watch or download video, and 19 percent do so on a typical day, according to the Pew Internet & American Life Project’s first major report on online video, reports MarketingCharts.
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Millennials (those now age 18-24) have an affinity for traditional media, such as print publications and television - and almost 6 in 10 (58 percent) say they use magazines to find out about what’s cool and hip, such as clothes, cars and music, according to a study released earlier this year, writes MarketingCharts.
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