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Facebook surfers are costing Australian companies billions of dollars a year in lost productivity. According to internet security company SurfControl, there are more than 230,000 Australians already signed up on Facebook, and more than 100 new users sign up per hour, writes Reuters.
Austrailian workers are costing employers up to $4 billion a year by keeping a close eye on their Facebook profile page. “People love being there and telling people what they are doing right now, what their thoughts are right at this second,” SurfControl chairman Richard Cullen is quoted as saying.
Cullen said banning Facebook is not necessarily the best move for companies, as the site encourages socializing, which makes people happier in the workplace and more willing to work longer hours.
Seventy percent of companies in the U.K., considered the Facebook capital of the world in terms of users, have banned access to the site. On the other hand, companies like Germany’s Siemens, which boasts 6,430 employees on Facebook, hope to integrate the community in corporate relations.
The Spanish Radio Association says Arbitron still has not addressed its concerns and research questions regarding the PPM and how “Hispanics are recruited and represented, and how the PPM panel is maintained.”
The SRA has been working with Arbitron in…
The Chicago Tribune’s new design will launch on Sept. 29, Tribune Co. chief operating officer Randy Michaels says. No details on the redesign have been released; the paper has already been decreasing its editorial pages to create a more even split…
Teens are not the best demo to target with cell phone advertising, according to a new study from comScore. Though they are cell phone-savvy, most of them - 70 percent - have their phones paid for by parents, which means…
CNN won its second night of coverage of the Democratic National Convention Tuesday. The network averaged 3.41 million viewers in the 8 p.m. to 11 p.m. time slot, despite the fact that Fox drew nearly even for the night.
Fox…
Generation Y is the most self-indulgent, Generation X is the most innovative, and Boomers are the most productive, while the “Silent Generation” and the “Greatest Generation” are the most admired, according to a recent survey by Harris Interactive, writes MarketingCharts.
Conducted for…
To encourage shoppers to buy more back-to-school items, retailers often implement “loss leader” strategies: that is, selling items at a loss or even giving them away in hopes that the reductions will attract shoppers who will then buy other, more…
