The Washington Post and Bonneville International have decided to end their three-year content partnership for radio station WTWP, which aired on 1500 AM and 107.7 FM. When Washington Post Radio stops broadcasting at the end of September, Talk Radio 3WT, or WWWT, will take over, writes Mediaweek.
Ventriloquist helpsNBC pulled its first weekly win of 2007 last week, and racked up its best week since the regular season ended in May. By doing so, it also managed to end Fox’s six-month winning streak, writes Media Life. The week was a particularly sour one for Fox, which cancelled Anchorwoman after a single episode.
Visa plans to consolidate its media planning and buying duties with a single agency and has invited four holding companies - Omnicom Group, WPP Group, Publicis Groupe and Aegis Group - to pitch, writes Adweek.
Clear Channel Radio’s online unit had a strong summer. On-demand plays for the most recent week measured reached seven million, an increase of over two million in just five weeks and a 29 percent increase over its 12-week average.
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As many on Madison Avenue contemplate ways to integrate digital platforms in media allocation models, the “gamer market” is a valuable option, according to BIGresearch’s Simultaneous Media Survey (SIMM 10) of 15,439 consumers, MarketingCharts writes.
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In its continuing bid to move into high-growth business areas and move away from businesses that are slower growth, NBC Universal has acquired a group of international cable television channels owned by Sparrowhawk Holdings of London.
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comScore last week launched qSearch 2.0, the second generation of its search measurement service, and also released revised and new search-related data from the updated service, reports MarketingCharts. The change is in response to search’s having become more ubiquitous across the web - i.e., not confined to the major search engines per se, comScore said.
Increased convergence of communications services and technologies in the UK is changing the shape of the communications sector, in particular industry revenues - for TV, radio, and telecommunications and broadband - according to the 2007 edition of Ofcom’s annual “Communications Market Report,” MarketingCharts writes.
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Now that CBS Radio’s WCBS-FM has returned to its popular Oldies format, it is bringing back a number of its on-air personalities who had left the station when the station from Oldies to the Jack format. Three DJs are now back, including Don Reed, who hosts Sunday night’s Radio Greats, Dan Taylor, the morning host, and Bob Shannon who takes the mike mid-day, writes MediaPost.
ABC has created a series of half-hour specials that preview its new fall shows and some of its hits, and will be offering the specials to its affiliates in upcoming weeks. Affiliates have week-long windows in August and September in which to air the specials exclusively. After that time period, ABC will begin airing them on ABC.com, ABC Family and SoapNet through September 23, writes MediaPost.
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