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With its severed iTunes relationship still warm in the grave, NBC Universal has developed a new episode-delivery relationship with Amazon TV, writes MarketingVOX.
Amazon TV will be selling downloads of NBC shows, including The Office and Heroes, through Unbox, its digital video download service. Unbox also proffers TiVo film rentals and the Prom Queen online series.
While Apple asserted that NBC sought to raise its per-episode cost to US$ 4.99, the episodes will remain US$ 1.99 per download under the new Amazon relationship.
The pair also plans to provide shows in package sets, according to The Globe and Mail. Customers may receive a 30 percent discount when they purchase a season of episodes as opposed to just one.
NBC Universal was the number one digital video supplier to iTunes.
Hyper-conservative Rush Limbaugh - heard weekly by nearly 20 million listeners on about 600 radio stations nationwide - renewed his contract with Premiere Radio Networks and Clear Channel Radio, continuing syndication of The Rush Limbaugh Show.
The deal also includes…
WSJ.com’s traffic soared an impressive 94 percent in June compared to the same month last year, according to the company’s internal traffic numbers.
Total page views ballooned 45 percent, to 150 million, compared to the same month last year, writes Mediaweek.…
Kozy Shack, maker of rice and chocolate pudding, is sponsoring the New York Mets, with tubs of the pudding being sold individually at Shea Stadium as well as being included in children’s meals. And the snacks are selling so well…
Though U.K. advertiser investment committed for 2008 is staying put, discretionary spending is becoming shorter-term, at or slightly short of budget; still, WPP’s GroupM forecasts 4 percent growth in 2008 and 3 percent in 2009 for the U.K., thanks to internet…
Email is the most popular form of direct response marketing, with 35 percent of companies using it - compared to 25 percent that use traditional direct mail - according to a new survey conducted by Direct Partners (via Adweek).
The survey…
Without spam protection, the average web user can expect to get 70 spam messages each day, according to a survey by McAfee, the BBC reports (via MarketingVOX).
For the McAfee spam test, 50 people worldwide were asked to web-surf without a spam…
