»
Republican presidential candidate Fred Thompson’s website, http://www.fred08.com/, was the most-visited website among those of all presidential candidates for the week ended Sept. 8, receiving 34 percent of US visits to all the presidential candidate websites for that week, according to Hitwise data, reports MarketingCharts.
Barack Obama’s website, http://www.barackobama.com/, received 13.49 percent of US visits for the week, and was the second most-visited candidate site. Republican candidate Ron Paul’s website, http://www.ronpaul2008.com/, was third, receiving 12.88 percent of visits.
Visitors to Fred Thompson’s site were primarily male (65.56 percent) and older (40.28 percent were 55 or older) during the four weeks ended Sept. 8. Some 10.86 percent of Fred08.com traffic came from Tennessee online users.
Among Republicans only, the sites of Thompson (55.02 percent of visits) and Paul (20.41 percent) were followed by those of Mike Huckabee (7.59 percent), John McCain (5.3 percent) and Mitt Romney (5.03 percent), with the share of most US visits to Republican presidential candidates.
Among Democrats only, Obama’s website (36.59 percent of visits) was followed by those of Hillary Clinton (28.15 percent), John Edwards (17.67 percent), Joe Biden (5.79 percent) and Dennis Kucinich (5.67 percent).
Traffic from select Web 2.0 websites, including MySpace, Facebook, YouTube and Flickr, increased 205 percent to all the candidate websites in August 2007 compared with January 2007, Hitwise said.
Republican Ron Paul received the most traffic from the select group of Web 2.0 websites, followed by Democrats Barack Obama and Hillary Clinton, according to the data.
“The online focus of the last presidential election was all about blogs and their effectiveness in communicating with potential voters,” said Bill Tancer, general manager of global research at Hitwise. “In the 2008 Presidential election, the internet’s role is changing from a one-way communication channel to a two-way conversation enabled by social networking.”
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes …
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
