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Microsoft seemed, for a while, to be making a move in increasing search share via its Club Live site, but just released August search shares* seem to indicate a return to the pre-June status quo, writes Compete’s Jeremy Crane (via MarketingCharts).
After gains in June and July, MSN/Live search market share (volume of search queries) lost nearly a point in August, according to Compete, though the absolute number of queries increased some 3 percent from the previous month.
Google, the dominant engine, accounted for nearly two-thirds of searches - its highest level ever - in August, up almost a point in market share, and up 3.5 percent in search volume, from July; both Yahoo and Ask shares were all but unchanged, according to the data.
Also, according to Compete:
* Search market share includes web search only and is calculated based on unique queries within each session.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes …
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
