Consumer spending on mobile broadcast TV will exceed $6.6 billion by 2012, with nearly 120 million mobile users in more than 40 countries receiving broadcast TV services, according to a new report from Juniper Research (via Net Imperative).
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Hitwise and Nielsen/NetRatings issued their rankings of the top search providers for August, based on search volume, with the usual suspects at the very top of their respective lists - and the usual divergence in search-share proportions, as well as in the rankings below the top 3 - reports MarketingCharts.
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Kid Nation, CBS’s controversial reality show that sent 40 kids off to “start their own town,” pulled a solid 3.0 adults 18-49 rating for its premiere Wednesday night, according to Nielsen overnights (via Media Life).
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PPM numbers in New York will become currency with the December survey, covering from Nov. 15 through Dec. 12. The survey will be released Dec. 31, writes Radio Ink.
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Cell phones and the internet have become an essential part of the daily lives of Americans - so much so, that when asked how long they would feel OK without online access 15 percent say a day or less, 21 percent say a couple of days and 19 percent say a few days, and only one out of five say they could last a week, writes MarketingCharts.
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For the third consecutive year, about nine out of 10 consumers conducting transactions online (87 percent) say they have experienced problems - and 42 percent of those have switched to a competitor or abandoned the transaction entirely, according to a Tealeaf survey conducted by Harris Interactive, reports MarketingCharts.
EyeWonder has launched a new product designed to make rich media ads more interesting to users of instant messaging clients, according to a press release from the firm (PDF), writes MarketingVOX.
A new men’s magazine has hit the streets in London and other major cities in Britain. ShortList is an upscale weekly magazine geared toward 18- to 35-year-olds that will cover sports, business, cars and style. And, while lad magazines have been tanking in recent months and the launch of another men’s title may seem risky, ShortList is a horse of another color. It is it being marketed as an antidote to lad magazines; for those with “more than one thing on their minds” is its tagline, and, according to the OrganGrinder blog, “the T&A count is nil.”
But the most interesting thing about the new publication is that it’s free.
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Citigroup has combined its estimated $500 million global media account, consolidating it with WPP’s Mediaedge:cia, which already handles the company’s $190 million TV buying business, writes AdAge.
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Online retailers plan to invest heavily in home page redesigns and in the improvement of product detail pages, according to a new survey from Shop.org and Forrester Research that polled 150 retailers.
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ABC, which has said it is changing its game plan of primarily distributing its programs on its home page and will now embrace outside syndication, is moving forward with that plan by announcing a deal to distribute its prime time shows for free on AOL beginning today, writes the Wall Street Journal (via PaidContent).
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NBC is promoting its late-night lineup on ATM-like machines that allow users to download songs to mobile phones or burn them to CDs, writes MediaPost.
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Combined, 18 media categories - comprising both traditional and nontraditional - are projected to increase 3.1 percent in 2007, down from Myers’s original forecast of 3.7 percent, issued in December, according to Jack Myers Media Business Report, writes MarketingCharts.
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Lower prices and pre-Thanksgiving sales could be in store this holiday season. The National Retail Federation predicted on Thursday that holiday sales will grow at the slowest pace in five years, writes the AP.
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Available soon for download NBC Universal has announced that it will unveil a service that will allow consumers to download many of the network’s most popular shows - free of charge - to computers and other devices. The file will contain embedded advertising that cannot be skipped, writes the AP.
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Newspapers’ piece of the media advertising pie slipped 1.1 percent - the biggest decline of any sector - falling to third in terms of market share at 17.6 percent, after television (44.9 percent share) and magazines (17.7 percent share), according to TNS Media Intelligence figures via the Magazine Publishers of America and Folio magazine.
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Consumer magazines posted a one percentage-point increase in advertising revenue for the first half of 2007 compared with the same period in 2006, according to the Magazine Publishers of America (MPA), based on advertising revenue data from TNS Media Intelligence, writes MarketingCharts.
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Nearly two thirds (62 percent) of the UK’s social-networking site users say they are worried about the safety of their personal data held on those sites - and nearly one-third (31 percent) of users say they have entered false information about themselves to protect their identity, according to a survey by emedia’s RapidResearch service, writes MarketingCharts.
