The Conference Board Help-Wanted Advertising Index, a measure of job offerings in major newspapers across America, declined two points in August and now stands at 23 - it was 29 one year ago - according to the Conference Board, reports MarketingCharts.
In the last three months, help-wanted advertising declined in all nine U.S. regions. The largest declines occurred in the New England (-25.4 percent), South Atlantic (-18.4 percent) and Middle Atlantic (-16.9 percent) regions, according to the data.
“The slump in home buying and building, higher gas prices and grocery prices, and credit availability questions have combined to weaken the overall economy, drain consumer confidence, and slow the labor market,” said Ken Goldstein, labor economist at The Conference Board.
“Until August, the labor market held up surprisingly well. But the forward indicators of labor market activity are consistent with slow growth. August then may have been an off month with respect to job growth. The data suggest slow job growth ahead, but growth nonetheless. The labor market is not grinding to a halt.”
Online Advertised Job Vacancies Unchanged
In August, there were 4,104,800 online advertised job vacancies, an increase of 20,600 or 0.5 percent from the July level, according to The Conference Board Help-Wanted OnLine Data Series.
There were 2.65 advertised vacancies online for every 100 persons in the labor force in August.
About the Index: The Conference Board surveys help-wanted print advertising volume in 51 major newspapers across the country every month. Because ad volume has proven to be sensitive to labor market conditions, this measure provides a gauge of change in the local, regional and national supply of jobs.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes …
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…