»
CBS did not win the opening week of the new television season in households for the first time in several years.
ABC inched ahead of CBS, averaging a 7.9 rating and 13 share for the week ended September 30, writes Media Life. CBS was just behind, with a 7.5/12. It was the first time ABC won in households in an opening week since 1994.
Fox, ABC and NBC have traded the lead among adults 18-49 for the last four years, but CBS has held tightly to No. 1 in households and adults 25-54. If the shows that ABC has yet to premiere turn in strong performances, CBS may be looking at losing that title.
ABC tied with NBC for No. 1 in adults 18-49 in week one, and came in first for adults 25-54 with a 4.6/12 (CBS and NBC tied with a 4.3/11).
ABC’s chances to keep the leads look good. If Cavemen and Carpoolers flop, the network is expected to expand Dancing with the Stars by up to an hour, which will give it a stronger Tuesday night. Too, some CBS shows - including The Unit, Shark, CSI: NY and Criminal Minds - are looking much weaker than last year.
CBS has also already premiered most of its schedule, while ABC still has three shows to launch, as well as the returning drama Men in Trees. If any of them take hold, CBS could be further hurt; if they don’t, ABC still has Lost coming at mid-season.
Radio stations in the U.K. reacted with outrage when they learned of a report by researchers from the University of the West of England which accused them of promoting excessive drinking.
The study looked at 1,200 hours of radio output,…
General Motors posted sales of 308,817 vehicles in August. That’s a drop of 20 percent from August of last year - but 31 percent better than July.
In order to boost sales as much as possible during a time when…
A new digital out-of-home network to reach golfers is launching to 100 retail locations in the next two months. The network will be available in Dunham’s Sporting Goods, Golf Etc., Golf USA, Pro Golf, and ParMasters, among others.
Fox says that viewers’ attention to commercials is higher when fewer commercials are aired. The revelation comes as a result of testing the network has done for its freshman thriller, Fringe, which will premiere Sept. 9 with limited commercials and shorter…
Worldwide sales of mobile phones will reach 1.28 billion units in 2008 - up from 1.15 billion units in 2007 - an 11 percent increase from last year, according to Gartner, Inc - (via MarketingCharts).
While the mobile phone market is poised for…
Consumers in all income segments are cutting back spending, and doing so to a greater extent recently than at the beginning of the second quarter, according to a comScore study examining changes in consumer attitudes and perceptions about the U.S. economy…
