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Venture capital, technology and media firms have invested more than $1 billion dollars in 35 virtual worlds companies from October 2006 to October 2007, according to Virtual Worlds Management, writes MarketingCharts (via BtoB Online).
Investment spanned the entire virtual worlds value chain, including technology platform companies, virtual worlds developers, service providers and tools providers; and business models of the companies raising capital vary, ranging from advertising and subscriptions to virtual item sales, to enterprise software licensing, hosting and services, Virtual Worlds Management said.
Overview of findings:
Virtual Worlds Companies Funded from October 2006 to October 2007:
“The amount of money invested in this period of time is staggering… [and] we don’t see any slowing in the market adoption of virtual worlds technologies and expect investment in the space to continue,” said Christopher Sherman, executive director of Virtual Worlds Management.
“In fact the market is growing significantly, with the rate of adoption of virtual worlds increasing as the technology matures and has more to offer both consumers and enterprise customers.”
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