Kitchen Nightmares, the reality show with the volatile chef Gordon Ramsay, increased its ratings week-to-week during the first few weeks of the season, while other Fox programs, Back to You and K-Ville, have seen weekly declines, writes Media Life.
Kitchen Nightmares airs Wednesdays at 9 p.m., opposite ABC’s Private Practice and NBC’s Bionic Woman, two of the season’s top new shows. In that time slot, it is also up against CBS’s always popular Criminal Minds.
Fox chose to premiere the show a week early, giving it the chance to pull in a sampling audience before the others debuted, and the tactic just may have worked.
The show slipped in its second outing among all the major demos versus its premiere, but in its third outing, it rose 16 percent in adults 18-49, to a 2.9. It also hit a season high among adults 18-34, with a 3.0.
Though off-air online and experiential advertising grew modestly as a part of the overall radio revenue pie, and election-related political ads increased in Q3, total radio ad revenues were down 9% to $4.97 billion for Q3 and down 10% for…
Glamour magazine is running its photo of Britney Spears not only on the cover of the U.S. edition, but on the covers in seven other countries, as well.
Britney will grace Russia, Sweden and Greece’s editions of Glamour, among others.…
Titan Worldwide has signed a five-year deal with the Delaware River Port Authority to manage out-of-home advertising for the Port Authority Transit corp.
The contract covers advertising on PATCO’s rail service and stations between Southern New Jersey and Philadelphia, writes …
Publicis has acquired full-service agency W&K Communications, continuing its Asia expansion that began several years ago.
W&K will be pulled under the umbrella of Publicis’s Burnett agency network, and will be renamed Leo Burnett Beijing Advertising, writes Adweek.
Other recent Publicis…
With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December
may command a greater share of online sales than they have in years past - thus increasing the importance…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…