eBay Introduces ‘Neighborhoods’
In an attempt to add more user-friendly features - and to forestall any increase in the drop in listings - eBay plans to launch a social networking service.
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In an attempt to add more user-friendly features - and to forestall any increase in the drop in listings - eBay plans to launch a social networking service.
General Electric enigmatically announced it would decide the fate of its entertainment unit, NBC Universal, after the Beijing Olympics, reports the Financial Times (via MarketingVOX).
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A new national digital network is helping small and mid-size businesses reach affluent consumers in ski resort areas.
ABC’s Grey’s Anatomy was the most-watched TV show in time-shifted mode by TiVo users during premiere week. It was watched by 19.8 percent of TiVo viewers in time-shifted mode and 7.39 percent in live mode, according to TiVo’s StopWatch service.
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Island Def Jam has announced a mobile music subscription service that will feature six streaming radio stations and on-demand music videos via a partnership with mSpot.
Ronning Lipset Radio has signed four more stations to its RL Select network of independent online radio broadcasters, measured by comScore Arbitron.
Though it is difficult to predict hits this early in a new season, it is easier to guess which shows are on shaky ground - and this season, more than half of the new series seem doomed, writes Media Life.
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Clients often express concern regarding agencies’ quality, service and costs - but agencies’ views of clients are not as often heard, and more than 90 percent of agencies agree that their output is strongly affected by the quality of clients’ performance, according to SCAN International’s “Client Quality Survey,” reports MarketingCharts.
Some 61 billion online searches were conducted worldwide in August, Google was the top global search property and more than 750 million people age 15 and older - 95 percent of the world’s internet audience - conducted 61 billion searches (an average of more than 80 searches per searcher), according to comScore.
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NBC’s The Office, which takes place in a fictitious company in Scranton, Pennsylvania, is getting its own convention.
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The National Association of Broadcasters has made another move in an attempt to get the FCC to block the proposed merger between Sirius Satellite Radio and XM Satellite Radio.
Some 28 percent of global brands surveyed have already launched live SMS (text) campaigns and 18 percent have launched live MMS (multimedia) campaigns, according to a mobile-marketing survey of 50 global brands by Vanson Bourne for Airwide Solutions, reports MarketingCharts.
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The owners of an ad agency and public relations firm in New Mexico have set their sights on acquiring The Albuquerque Tribune from E.W. Scripps.
More than half - 53 percent - of B2B marketing executives surveyed said their company has undergone a crisis that resulted in negative media coverage, or a decline in sales or profitability, but nearly 6 in 10 - 57 percent - said their company has no crisis-response plan prepared, reports BtoB magazine (via MarketingCharts).
