»
MySpace.com continues to sit comfortably atop the rankings of top U.S. social-networking sites with 58.6 million unique visitors in September, and Google’s Blogger remains the top blog site with nearly 29.6 million visitors, according to a custom list of top U.S. social networking sites and blogs compiled by Nielsen Online, reports MarketingCharts.
In a distant second place among social-networking sites, Facebook increased the number of visitors to 18.1 million, growing some 133 percent year over year. MySpace visitors increased 24 percent year over year (see table here).
The top 3 social networks’ number of visitors decreased slightly from August, whereas those ranked 3rd through 6th increased visitor numbers from the previous month. (Compare with August data.)
Among blog sites, Blogger increased its visitors a significant 50 percent from the year-earlier period, with second-place Six Apart Type Pad also growing - 46 percent - to nearly 11 million visitors in Sept. (see table here).
The most significant year-over-year growth, however, came from third-place WordPress, which increased unique visitor some 290 percent, from a mere 2.7 million in Sept. ‘06 to more than 10.4 million this September.
(See the previous month’s chart to make month-to-month [Aug. ‘07 vs. Sept. ‘07] comparisons.)
The Spanish Radio Association says Arbitron still has not addressed its concerns and research questions regarding the PPM and how “Hispanics are recruited and represented, and how the PPM panel is maintained.”
The SRA has been working with Arbitron in…
The Chicago Tribune’s new design will launch on Sept. 29, Tribune Co. chief operating officer Randy Michaels says. No details on the redesign have been released; the paper has already been decreasing its editorial pages to create a more even split…
Teens are not the best demo to target with cell phone advertising, according to a new study from comScore. Though they are cell phone-savvy, most of them - 70 percent - have their phones paid for by parents, which means…
CNN won its second night of coverage of the Democratic National Convention Tuesday. The network averaged 3.41 million viewers in the 8 p.m. to 11 p.m. time slot, despite the fact that Fox drew nearly even for the night.
Fox…
Generation Y is the most self-indulgent, Generation X is the most innovative, and Boomers are the most productive, while the “Silent Generation” and the “Greatest Generation” are the most admired, according to a recent survey by Harris Interactive, writes MarketingCharts.
Conducted for…
To encourage shoppers to buy more back-to-school items, retailers often implement “loss leader” strategies: that is, selling items at a loss or even giving them away in hopes that the reductions will attract shoppers who will then buy other, more…
