»

U.S. Leads ‘Dirty Dozen’ Spam-Relaying Countries in Q3

Over the third quarter, the U.S. (yet again) relayed more spam than any other nation, accounting for a massive 28.4 percent of all the world’s spam emails being sent through compromised computers, finds the latest Sophos study of the top 12 spam-relaying countries, reports MarketingCharts.

Another North American country, Mexico, book-ends the list at number 12, having relayed 1.9 percent of spam messages in Q3 (see chart of the spam “dirty dozen”), according to the study. Meanwhile, Canada has lowered its spam-relaying share to just 0.8 percent, thanks in large part to the Government’s Task Force on Spam, Sophos said.

Among the findings of the study:

  • In the previous quarter, the U.S. - albeit still the top spam relayer - had accounted for 19.6 percent of spam relayed, followed by China with 8.4 percent.
  • Accordingly, the gap between the U.S. and its nearest rival increased significantly from the second quarter, with now-second-place South Korea responsible for relaying just 5.2 percent of spam messages in Q3.
  • Another Asian state (and the previous quarter’s runner-up), China, was third with 4.9 percent. In fact, three of the four up-and-coming “BRIC” countries occupy the third through fifth positions: Russia is fourth and Brazil is fifth; India does not make the “dirty dozen.”
  • Five of the 12 are European states, ranging from fourth place France to 11th place Romania. Bridging Europe and Asia as the current occupier of Asia Minor, Turkey is in eighth place.
  • The massive increase in U.S. spam relaying resulted in North America’s overtaking of Asia and Europe to become the biggest spam-relaying continent during the third quarter (see chart).
  • Asia was close behind because of the large number of individual Asian nations relaying spam, while Europe managed to reduce its overall figure by 3.7 percent.

For the study, SophosLabs scans all spam messages received in its global network of spam traps.

Radio read more like this »

XM Revs up Indy Car Coverage

XM Satellite Radio will air extensive coverage of the 92nd running of the Indianapolis 500 in the days heading up to the May 25 race.

The Indianapolis 500 can be heard on the IndyCar Series Racing channel (XM channel 145)…

Print read more like this »

Ogden Merges Herb Pubs

Ogden’s Herbs for Health magazine is being folded into big-sister publication the Herb Companion.

A reader survey revealed that the two publications had virtually identical purchasing habits, interests and demographics, said publisher and editorial director Bryan Welch (via Folio). The Herb…

Outdoor read more like this »

B&N Tosses Hubcaps, Asks, ‘How Do You Fix a Flat?

Barnes & Noble is launching a guerilla marketing campaign as part of a larger effort to promote its how-to website, Quamut.com.

The site - which touts itself as the “go to how to” - offers professionally written info that answers how-to…

Interactive read more like this »

Differences in Media Consumption among Racial Groups

Targeting advertising toward African Americans, Hispanics, Asians and Whites requires distinct media plans, because these groups use traditional media differently - and their new-media adoption patterns also vary, according to an analysis by BIGresearch, writes MarketingCharts.

“Understanding how media consumption behaviors…

Direct read more like this »

Another Good Year for Millionaire Households

For the sixth consecutive year, the number of millionaire households ($1MM+ net worth, not including primary residence) in the U.S. increased significantly, reaching some 9.9 million, according to TNS’s annual Affluent Market Research Program (AMRP), writes MarketingCharts.

The number of millionaire households…

MARKETING JOBS
advertisement