Incentives key toAt-home web traffic to more than 120 representative online retailers grew 10 percent year over year on Black Friday, garnering 21.2 million unique visitors compared with 19.2 million last year, Nielsen Online reported today (pdf), reports MarketingCharts.
A campaign that generated 8,500 emails to the FCC opposing the proposed merger between XM and Sirius Satellite Radio has come under scrutiny.
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The cover of the magazine is sacred ground to those who are manic about magazine journalism ethics. So this week’s New York magazine may raise some eyebrows - or some ire.
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One-third of U.S. shoppers plan to do more shopping online this holiday season than they did last year, according to a survey on consumer holiday online shopping. The study was sponsored by buySAFE and conducted by Vizu, reports MarketingCharts.
General Motors is taking a wait-and-see attitude toward Imus’s new morning show, with a spokesperson saying the automaker will evaluate the show’s format, content and audience before returning as an advertiser.
FamilyFun magazine’s total adult audience has increased by 8.5 percent, from 4.7 million last spring to 5.1 million, according to the new MRI Fall 2007 research.
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A two-and-a-half year-old company in Sunnyvale, Calif., is offering a service that lets merchants offer free, advertising-supported Wi-Fi to customers; people using AnchorFree Wi-Fi will see banner ads or short video spots before reaching their browsing destinations and advertisers can target their ads by a variety of demos.
eBay has done several deals in the fourth-quarter scatter market using the media marketplace eBay itself powers, which could help to still voices raised in opposition to the marketplace which have wondered, essentially: if the marketplace is so great, why isn’t eBay using it for its own media buying?
News of an Abu Dhabi investment in Citigroup, the largest U.S. bank, gave a shot in the arm to some Asian markets.
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The first 18 days of the holiday season resulted in more than $7 billion in online retail spending, a 17 percent gain compared with the corresponding period last year, according to the first in a series of twice-weekly holiday season e-commerce updates from comScore, reports MarketingCharts.
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