Companies are paying more attention to online customer engagement than ever before, with three-quarters of organizations (77 percent) saying that its importance has increased in the last 12 months, according to a survey by E-consultancy and cScape, writes MarketingCharts.
The New York Times will be cutting about a dozen jobs and putting a hiring freeze into place.
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Yahoo and AOL stopped directing users to their radio sites after being clobbered with the 38 percent increase in royalties to air music; now, the two have said they may shut down their web radio services completely.
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President and publisher of Variety, Charlie Koones, is leaving in March, the entertainment trade paper announced yesterday.
U.S. automakers had a hard time keeping up with their Japanese counterparts in reaching U.S. consumers via TV and radio advertising, according to (pdf) the results of research from Integrated Media Measurement Inc. (IMMI), writes MarketingCharts.
FCC chairman Kevin Martin has devised a plan that will allow Sam Zell to close the buyout of the Tribune Co. by the end of December.
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Dow Jones & Co. is considering the sale of its Ottaway group of community newspapers.
About three dozen CBS Radio websites will receive an infusion of video, thanks to a deal between CBS and AOL’s Truveo video search.
Amsterdam-based Spotzer Media Group has launched a new platform that allows small and mid-sized businesses to create a professional commercial in 30 minutes, according to the company.
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Gap will begin selling a line of women’s shoes in its U.S. stores via an expanded partnership with accessory designer, Pierre Hardy.
Cyber Monday (Nov. 26) online spending totaled a record $733 million - a 21 percent increase versus last year and an 84 percent jump from the average daily online spending totals during the preceding four weeks - according to comScore, reports MarketingCharts.
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Millennial consumers (21- to 30-year-olds) and their thirst for new experiences have a clear impact on their alcoholic beverage choices - they frequently seek new tastes and are willing to pay a premium - according to a new study by The Nielsen Company, reports MarketingCharts.
Spending by broadcasters in North America and Western Europe on technology will reach an estimated $8.7 billion by 2012, according to a new report, “The Evolving Broadcast Value Chain, 2006 – 2012,” from Datamonitor, writes MarketingCharts.
R.J. Reynolds Tobacco Company, the second-largest tobacco company in the U.S, behind Philip Morris, has told its media buying agencies that it will not buy any print ads in consumer magazines and newspapers for its cigarette brands, including Camel, Winston, Pall Mall and American Spirit.
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Shares of advertising and media conglomerates are near 52-week lows, and media and entertainment investors are becoming worried about the outlook for the industry heading into next year.
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