Contradicting some major studies that say Boomers are unhealthier than the generations before them, a new study by ThirdAge Inc. and JWT BOOM finds that 87 percent of Baby Boomers and aging mid-lifers (”ThirdAgers”) say they are in “good to excellent” health, writes MarketingCharts.
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iBiquity Digital, the creator of HD Radio technology, has sent a letter to FCC staffers and lawyers that if the proposed merger between XM and Sirius satellite radio companies is approved, new satellite receivers should include HD Radio reception.
Conde Nast has been moving forward on its goal to create stand-alone websites for some of its properties, and has announced a Gourmet magazine site that will launch on Jan. 16.
WARN mailings - federally mandated notices that employees may be laid off due to a strike - have been distributed by Warner Bros., stating that recipients could be subject to layoff after 60 days.
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Nielsen has reported another glitch with its A/P (active/passive) coding system. The glitch happened during several New England Patriots games, causing two TV stations to under-report ratings.
Total U.S. measured advertising spending is projected to increase 4.2 percent in 2008 - with a gain of 3.6 percent in the first half of the year, followed by a 4.7 percent increase in the second half - according to the full-year forecast released Monday by TNS Media Intelligence, reports MarketingCharts.
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Online video services’ future growth may be predicated more on downloading than on streaming models - and more on free ad-based content than on paid content - as younger consumers spend more of their disposable time online, according to research from Ipsos Media reports MarketingCharts.
Mel Karmazin, CEO of Sirius Satellite Radio, told analysts yesterday that merging Sirius and XM would save hundreds of millions of dollars, which would allow the companies to cut prices for satellite radio subscriptions.
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Two advertisers, Prudential and Citigroup, have reportedly withdrawn their commercials from the Golden Globes awards show, which has been changed from the traditional format to one of a news conference in the face of anticipated picket lines.
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The Chicago Sun-Times has shrunk its width by one inch to save on newsprint costs, and The Seattle Times has announced plans to reduce its width by an inch come 2009.
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