»
December saw the eighth straight month of revenue drops for radio, with a 5 percent slip compared to the same month in 2006.
Radio’s slippage is now outpacing Wall Street’s negative predictions, according to radio analyst Jim Boyle of CL King and Associates (via MediaPost), who pointed out that investors predicted a 2 percent drop.
Boyle predicts an overall drop of 4 percent in the fourth quarter of 2007.
Continued losses in local ad revenue sped the decline.
Bear Stearns analyst Victor Miller predicts revenue drops at all major broadcasters. CBS Radio will be down 7 percent, he says. Citadel will slip 5.5 percent, Beasley will be down 6 percent, Radio One will fall 5 percent, Cumulus will drop 3.5 percent and Clear Channel will fall 3 percent.
Radio stations in the U.K. reacted with outrage when they learned of a report by researchers from the University of the West of England which accused them of promoting excessive drinking.
The study looked at 1,200 hours of radio output,…
General Motors posted sales of 308,817 vehicles in August. That’s a drop of 20 percent from August of last year - but 31 percent better than July.
In order to boost sales as much as possible during a time when…
A new digital out-of-home network to reach golfers is launching to 100 retail locations in the next two months. The network will be available in Dunham’s Sporting Goods, Golf Etc., Golf USA, Pro Golf, and ParMasters, among others.
Fox says that viewers’ attention to commercials is higher when fewer commercials are aired. The revelation comes as a result of testing the network has done for its freshman thriller, Fringe, which will premiere Sept. 9 with limited commercials and shorter…
Worldwide sales of mobile phones will reach 1.28 billion units in 2008 - up from 1.15 billion units in 2007 - an 11 percent increase from last year, according to Gartner, Inc - (via MarketingCharts).
While the mobile phone market is poised for…
Consumers in all income segments are cutting back spending, and doing so to a greater extent recently than at the beginning of the second quarter, according to a comScore study examining changes in consumer attitudes and perceptions about the U.S. economy…
