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It would seem that without their writers, Jon Stewart and Stephen Colbert are more popular than ever.
Comedy Central’s Daily Show with Jon Stewart and The Colbert Report are both posting big gains since returning to the air on Jan. 7.
Jon Stewart is up 17 percent from the same time period in 2007 among viewers 18-34, and is up 9 percent among 18-49s. Colbert is up 21 percent in the 18-34 demo and 15 percent in 18-49s, compared to a year ago, writes Media Life.
Colbert and Stewart have returned to the air without their writers, crossing picket lines and relying on their wits, which are apparently seeing them through the writers strike without a hitch.
The late-night shows, on the other hand, are suffering. First-place Tonight is down 25 percent from last year in 18-49s. NBC’s Late Night with Conan O’Brien is down 18 percent. Both shows returned without their writers. David Letterman, who returned thanks to an agreement between the WGA and his production company, is flat to last year. Craig Ferguson, who returned via the same agreement, is down 14 percent, while ABC’s Jimmy Kimmel is down 14 percent.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Time magazine ousted Cosmo as the top magazine for college students in this year’s Anderson Analytics fall survey.
Time also jumped past People, which was last year’s No. 2, writes Ad Age. A Time spokesperson said the magazine did not run…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
