‘Nylon’ Subscribers, Precious Moments Lists Available
Nylon lifestyle magazine has released a list of nearly 100,000 subscribers to the magazine. Most are fashion conscious women ages 18-34.
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Nylon lifestyle magazine has released a list of nearly 100,000 subscribers to the magazine. Most are fashion conscious women ages 18-34.
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Television lovers nostalgic for classics like Battlestar Galactica, The A-Team, Miami Vice, The Alfred Hitchcock Hour and Kojak can now see those shows in their entirety on NBC-owned entertainment sites.
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USA Network has ordered up a seventh season of Monk. The show will return with 16 new episodes, half to air beginning in July and the other half in January.
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Television audience numbers have declined over the past decade as viewing choices expand and the audience splinters - and the upcoming Academy Awards reflects that trend, with current audience levels 25 percent less than they were 10 years ago, according to TNS Media Intelligence, MarketingCharts reports.
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Hearst Magazines has launched channels for three of its magazines - Marie Claire, Seventeen and Good Housekeeping - on YouTube, with 12 more to come.
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Behavioral targeting, search engine optimization (SEO), and direct email using house lists are the best-performing tactics in online marketing, according to MarketingSherpa’s annual survey of ad:tech attendees, writes MarketingCharts.
The iconic Camel brand from R.J. Reynolds is getting its first major package redesign in 90 years, writes Brandweek.
Say it ain't so! Some Martha Stewart Living Omnimedia subscribers recently received a shock: a letter saying the company’s flagship publication had been folded.
The Michael Alan Group, headquartered in New York, is offering advertisers a program to reach consumers on buses as they head to the Hamptons for some sun and sand.
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Forrester Research is predicting the end of the music industry as we know it. In a new report, Forrester says that digital music sales will grow at a compound annual rate of 23 percent over the next five years, reaching $4.8 billion by 2012.
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U.S. retail e-commerce sales in 2007 were up 19.0 percent from 2006, whereas total retail sales were up 4.0 percent in the same period, according to the most-recent estimates from the Census Bureau of the Department of Commerce, writes MarketingCharts.
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Celebrity mags spend big to land photo exclusives on the cover, but it doesn’t always pay off. People magazine spent an estimated $1.5 million for this week’s photos of Christina Aguilera and her new baby, but early estimates show sales of the issue may not soar.
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In the first major game-changing play since the strike ended, NBC has announced that it is moving to a year-round schedule of staggered program introductions - in essence, a 52-week season rather than the traditional fall season that has most new shows airing beginning in September.
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