Radio One’s losses in the fourth quarter widened substantially over the same period the previous year due to the challenging advertising market.
The company lost $386 million in the fourth quarter compared to a loss of $25 million in the quarter the previous year, writes the Baltimore Business Journal. Particularly challenging markets included Baltimore, Cleveland, Detroit, Houston and Philadelphia.
The Los Angeles market played a big part in the company’s results following Urban AC KRBV’s flip, from Urban KKBT, in 2006. “Last year Los Angeles lost $5 million, and the only reason we lost was because we changed the format,” says CFO Peter Thompson (via Radio Ink).
Thompson says that the company is seeing definite signs of improvement in Los Angeles.
Radio One division president Barry Mayo is feeling “cautiously optimistic” about the start of the new year, despite the fact that some of the company’s markets are being adversely affected like the rest of the industry. He believes the company has hit its bottom and will be on the rise in 2008.
Marcy Ryvicker yesterday predicted a down year for radio. She predicted the first quarter would be down 0.8 percent.
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