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Zell Hacks ‘Newsday’ Staff

Sam Zell sliced 120 jobs at Newsday, including 25 editorial posts and about 10 top editors. The entire national desk was axed, with the four editors being told to accept a buyout or be faced with the possibility of being shown the door.

The national desk is expected to be replaced with a “political desk” that will cover the local town boards in Nassau and Suffolk counties, writes the New York Post.

The Albany bureau and the Washington bureau weren’t affected by the cuts, at least so far, but Tribune owner Sam Zell has said that the current Washington situation is “unsustainable,” which may mean cuts are likely in the future.

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MLKJ Memorial Radiothon Takes over 38 Clear Channel Stations

In commemoration of the 45th anniversary of the March on Washington and the ‘I Have a Dream’ speech, Clear Channel has 38 local stations nationwide collaborating on a radiothon on Thursday, Aug. 28.

The radiothon, in conjunction with the Washington,…

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Joe Warren’s Purpose-Driven Magazine

The popular evangelical pastor Rick Warren - author of The Purpose-Driven Life - is said to be in talks with Reader’s Digest Association about a magazine, possibly called Purpose.

Of the magazine, editor Joe Treen, former editor at People and…

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Obama’s SMS Campaign Fails to Reach 40-50% of Subscribers: Keynote Systems

A study of the Obama Campaign’s text messaging efforts has revealed that as many as half of the people who subscribed to receive a text message announcing Obama’s vice presidential running mate may not have received the message.

Keynote Systems,…

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Broadcast Viewership Soars over Summer 2007

The broadcast nets will finish the summer up from last year in terms of ratings, with the Big Four up a total of 17 percent in total viewers, and up 10 percent in 18-49s, mostly thanks to NBC’s airing of…

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Prospective: Consumers Use More Coupons, Prefer to Get Them Online, in Mail

With the economy taking an increasingly big bite out of wallets, consumers are using more coupons than they have in the past.

According to Prospectiv, 81 percent of consumers in a new study claimed they use coupons for grocery items,…

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Paper Catalog Still Primary Remote Sales Channel

The paper catalog is still the largest revenue generator - nearly 50% of sales in both 2007 and 2008 - among all channels used by companies that sell goods to consumers and businesses from a remote location, though web sales…

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