The former WB television network may get a second life as a new website from Warner Brothers Television Group.
The site, tentatively wb.com, will feature episodes of all WB-produced series that aired from 1995-2006, including Gilmore Girls, Everwood and What I Like About You.
There was no word on whether WB shows produced by outside studios would be featured - some of them big fan favorites including Buffy the Vampire Slayer and Felicity. Nor is it know yet if current shows on the WB will be seen. Sources for the new site told MediaWeek that the site will be ad-supported and will feature short series and vignettes appealing to women 12-34.
The WB and UPN networks merged to form The CW in the 2006-07 TV season; several WB shows that made the jump the CW lost their audiences.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Time magazine ousted Cosmo as the top magazine for college students in this year’s Anderson Analytics fall survey.
Time also jumped past People, which was last year’s No. 2, writes Ad Age. A Time spokesperson said the magazine did not run…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…