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Google accounted for 67.25 percent of all U.S. searches in the four weeks ended March 29, 2008 - the highest proportion of searches it has ever achieved, and up some 5 percent from a year earlier, when it accounted for 64.13 percent of searches, according to Hitwise (via MarketingCharts.)
(View table: “Percentage of US Searches Among Leading Search Engine Providers,” Mar. ‘08/Feb. ‘08/Mar. ‘07.)
Yahoo Search, MSN Search and Ask.com received, respectively, 20.29 percent, 5.25 percent and 4.09 percent of U.S .searches in March. The remaining 46 search engines in the Hitwise Search Engine Analysis Tool together accounted for 1.72 percent of U.S. searches.
Ask.com was up 18 percent year-over-year, though down from the previous month. Yahoo and MSN were both down month-over-month as well as year-over-year.
Search Traffic to Key Industries
Search engines remain the primary way for internet users to navigate to various key industry categories. (View table of traffic to key industries from search engines.)
From March ‘07 to March ‘08, the Travel, Entertainment, Business and Finance and Sports categories increased by double digits their share of traffic coming directly from search engines.
Mel Karmazin is not one for modesty. During a keynote at the Media & Money Conference Tuesday, Karmazin - Sirius XM Radio CEO - said the company is clearly soon to be the most successful company in the audio entertainment industry…
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Comedy Central is building on the success of its two wildly popular fake-news programs, The Colbert Report and The Daily Show, adding a show called Chocolate News.
The new show will star David Alan Grier as the pompous host of…
Prices of list rentals are declining across the board and – for the first time ever - show a downward trend in every B2C and B2B category tracked, according to Worldata’s Fall 2008 List Price Index (see table), writes MarketingCharts.
Permission-based email…
Custom publications are being increasingly produced by specialty editors and designers (73%) rather than by those in communications roles, according to a study conducted by the Custom Publishing Council (CPC) in cooperation with Publications Management, writes MarketingCharts.
The survey, “Staffing and Compensation:…
