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The Wall Street Journal, which is waging a full-frontal attack on The New York Times by fattening its business news, politics and sports reporting, has made changes to section A, adding a third daily page of opinion content plus two new columnists.
Gordon Crovitz, the Journal publisher who left in December when Dow Jones’ new parent, News Corp., took over, will pen a column about the impact of digital technology on business, writes Portfolio.
Liberal writer Thomas Frank is the second columnist. In a note in the paper, the Journal seeks to reassure those who might worry that the paper is on its way to leaning as far left as The Times, saying, “The Journal has often had a liberal column in the past, and Mr. Frank can help our readers understand what’s on the mind of the American left as it bids to regain control of the federal government,” according to a note in the paper.
Radio stations in the U.K. reacted with outrage when they learned of a report by researchers from the University of the West of England which accused them of promoting excessive drinking.
The study looked at 1,200 hours of radio output,…
General Motors posted sales of 308,817 vehicles in August. That’s a drop of 20 percent from August of last year - but 31 percent better than July.
In order to boost sales as much as possible during a time when…
A new digital out-of-home network to reach golfers is launching to 100 retail locations in the next two months. The network will be available in Dunham’s Sporting Goods, Golf Etc., Golf USA, Pro Golf, and ParMasters, among others.
Fox says that viewers’ attention to commercials is higher when fewer commercials are aired. The revelation comes as a result of testing the network has done for its freshman thriller, Fringe, which will premiere Sept. 9 with limited commercials and shorter…
Worldwide sales of mobile phones will reach 1.28 billion units in 2008 - up from 1.15 billion units in 2007 - an 11 percent increase from last year, according to Gartner, Inc - (via MarketingCharts).
While the mobile phone market is poised for…
Consumers in all income segments are cutting back spending, and doing so to a greater extent recently than at the beginning of the second quarter, according to a comScore study examining changes in consumer attitudes and perceptions about the U.S. economy…
