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'Christine' returns after all CBS is the only network planning to air two full nights of comedy in the fall season. The network is building on its Monday block of four comedies, adding two on Wednesday night.
The most highly anticipated Wednesday comedy is called The Worst Week, which CBS execs are calling one of the most promising new sitcoms they have seen in recent years, according to The New York Times. It stars Kyle Bornheimer of Jericho, Erinn Hayes of Kitchen Confidential and Kurtwood Smith of That 70s Show. NBC, which had first dibs on the show, chose not to run it.
The network’s second new comedy is called Project Gary. Starring Jaime King from The Class, the show follows the trials of a recently divorced couple with two children.
Monday’s comedies will include The New Adventures of Old Christine, a show whose fate had seemed uncertain.
Four new dramas have been added to the fall sked, including Eleventh Hour from Jerry Bruckheimer, and The Mentalist, about a detective with extraordinary powers of observation.
The Times article includes more details on all of the network’s upcoming dramas.
Hyper-conservative Rush Limbaugh - heard weekly by nearly 20 million listeners on about 600 radio stations nationwide - renewed his contract with Premiere Radio Networks and Clear Channel Radio, continuing syndication of The Rush Limbaugh Show.
The deal also includes…
WSJ.com’s traffic soared an impressive 94 percent in June compared to the same month last year, according to the company’s internal traffic numbers.
Total page views ballooned 45 percent, to 150 million, compared to the same month last year, writes Mediaweek.…
Kozy Shack, maker of rice and chocolate pudding, is sponsoring the New York Mets, with tubs of the pudding being sold individually at Shea Stadium as well as being included in children’s meals. And the snacks are selling so well…
Though U.K. advertiser investment committed for 2008 is staying put, discretionary spending is becoming shorter-term, at or slightly short of budget; still, WPP’s GroupM forecasts 4 percent growth in 2008 and 3 percent in 2009 for the U.K., thanks to internet…
Email is the most popular form of direct response marketing, with 35 percent of companies using it - compared to 25 percent that use traditional direct mail - according to a new survey conducted by Direct Partners (via Adweek).
The survey…
Without spam protection, the average web user can expect to get 70 spam messages each day, according to a survey by McAfee, the BBC reports (via MarketingVOX).
For the McAfee spam test, 50 people worldwide were asked to web-surf without a spam…
