»
Top U.S. social-networking site MySpace.com’s audience was up 3% in April compared with April ‘07, but second-place Facebook’s was up 56% from a year earlier, according to custom lists compiled by Nielsen Online, MarketingCharts writes.
(See table of April’s top 10 social networking sites.)
LinkedIn, continuing its stellar growth, increased its unique audience a whopping 361% from a year earlier, reaching nearly 8.7 million in April, compared with less than 1.9 million a year earlier - and retaining its No. 4 position after having unseated Windows Live Spaces in March to take its spot.
MySpace’s unique audience totaled 58.8 million in April, compared with No. 2 Facebook’s 22.5 million.
Top 10 Blog Sites
Google’s Blogger remained atop the blog site rankings with 38.4 million unique visitors, up 40% from 27.4 million in April ‘07.
(See table of April’s top 10 blog sites.)
WordPress was again up - an impressive 160% from April ‘07 - increasing its unique audience to 16.6 million.
Seventh-place HuffingtonPost.com also maintained its impressive growth - 99% - from a year earlier, but dropped down from it fifth-place ranking in March.
Meanwhile, AOL Sports blog The FanHouse moved up one spot, to the No. 5 position, after having entered the top 10 - for the first time - in March. It had 5.7 million unique visitors in April, compared with nearly 4.4 million in March.
Katz Media Group has added another new client, Lincoln Financial Media, and will sell ad time on the company’s 15 stations beginning immediately.
Katz also added CBS Radio and Entercom last week, picking them off from Interep’s list.
Katz has also…
Last week, Aegis Group CEO Robert Lerwill resigned unexpectedly, sparking speculation that a takeover may be on the horizon.
Lerwill stepped down officially today (Monday), with Aegis chairman John Napier taking over his duties on an interim basis, writes MediaPost. People…
Out-of-home companies are bracing for the recession like everyone else, but they may not feel the sting as badly as other media.
Though the third quarter brought negative growth to the nation’s three largest OOH companies - Clear Channel Outdoor,…
The 82nd annual Macy’s Thanksgiving Day Parade pulled an average 12.6 rating/26 share on Thanksgiving morning, Nov. 27, according to Nielsen.
That was 8% higher than its telecast last year, Mediaweek writes. NBC estimated that a total 44.7 million viewers…
Top American non-luxury auto brands received higher ratings and less negative comments from online consumers than competing Japanese brands, according to an analysis of consumer opinions collected from automotive review websites by Biz360, MarketingCharts reports.
The research, which aggregated a year’s…
Email, news gathering and paying bills continue to be the most widely used online activities among U.S. adults, but downloading TV programs, watching videos and making web phone calls posted the biggest overall growth, according to data from Mediamark Research…
