Google leads in mobile internet search provider share (61% in the first quarter of 2008), followed by Yahoo (18%) and MSN (5%), according to Nielsen Mobile, which also released data on commerce conducted via mobile devices (via Marketing Charts).
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MyNetworkTV is pulling CPM increases between 9 and 11 percent, though from lower rate bases. The network’s programming is bolstered by WWE Smackdown and the new Tony Rock show, writes Mediaweek.
Unexpectedly, U.K. retail sales in May rose by the most since records began in 1986, writes Bloomberg. Sales were up 3.5 percent, after slipping 0.3 percent in April.
Hot in syndication In the syndication upfront, Twentieth Television was nearing completion of its business yesterday and was reported to be receiving 8 percent to 9 percent CPM increases for shows like Family Guy and The Morning Show with Mike and Juliet.
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Infinite Media of White Plains is offering a Cell Phone Texting World list on the market for text message campaigns. The list contains 25 million names, and the minimum order is 150,000.
Fox Business Network will begin airing nationwide on XM Satellite Radio channel 128 beginning July 14.
Most video-gamers react positively to in-game ads - some 82 percent say the games are just as enjoyable with such ads as without them - according to a study conducted by Nielsen BASES and Nielsen Games on behalf of in-game advertising network IGA Worldwide, writes MarketingCharts.
Army Wives Susan Daniels, president of entertainment at Lifetime, plans to step down from her post; she will remain with the company until she finds a successor.
Rupert Murdoch’s British newspaper division, News International, plans to close its magazines division.
Internet advertising revenues reached $5.8 billion in the first quarter of 2008 - an 18.2 percent increase from the year-earlier period and the second-highest quarter recorded after the previous quarter’s record $5.9 billion, the Interactive Advertising Bureau (IAB) said (via Marketing Charts).
TV networks are considering a postponement of the September launch of the fall season as a last resort, should an actors strike materialize.
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Ganzi Hearst president, CEO and director Victor F. Ganzi has resigned due to irreconcilable policy differences with the board of trustees over the future of the company. The CEO of Hachette Filipacchi Media is also stepping aside.
In a first for Nielsen, the company will begin offering data on out-of-home television viewing later this summer (delayed from its earlier launch date of April). The Nielsen Out-of-Home Report is a joint venture with Integrated Media Measurement Inc., and will offer measurement of viewing in bars, hotels, gyms and airports.
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McDonald’s is celebrating the 40th birthday of its Big Mac sandwich with a contest on MySpace.com which invites consumers to remix McDonald’s most famous jingle.
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