CBS Radio has launched a video platform allowing its 140 radio stations the ability to create personalized branded video players to feature station content.
The New York Times will increase the newsstand price of its Monday-Saturday editions to $1.50, effective Aug. 18. The current price is $1.25.
The 75th anniversary October issue of Esquire will feature an electronic cover with words and images flashing upon it. The cover, created using electronic paper display (EPD) technology, will scroll the words “The 21st Century Begins Now” when it hits newsstands in September.
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Publicis Groupe’s first half organic growth was 5.4 percent, which chairman and CEO Maurice Levy characterizes as “very good,” though he acknowledges the company was adversely affected by the Healthcare sector.
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Worldwide customer relationship management (CRM) software revenue totaled $8.1 billion in 2007, a 23 percent increase from 2006 revenue of $6.6 billion, according to Gartner, Inc. Growth was buoyed, in part, by continuing strong demand for new technologies, reports MarketingCharts.
Sen. Barack Obama has made the first significant network-TV buy of any presidential candidate in at least 16 years, signing on with NBC for a $5 million package of Olympic spots including network TV and cable.
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Newspaper readership in the top 100 markets grew to 80.6 million in spring 2008, up from 78.7 million a year earlier, or a gain of 2.5 percent, according to a spring 2008 Mediamark Research & Intelligence (MRI) survey, the Newspaper National Network LP reported (via MarketingCharts).
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Hearst Magazines Digital Media today announced the launch of a new digital advertising program for the back-to-school shopping season.
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Second-quarter profit at EW Scripps fell by 48 percent on revenue decline at its newspaper properties and costs related to spinning off its digital businesses; the company warned that third-quarter earnings would fall short of analyst expectations.
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Tate likely swing-voteThe FCC is set to approve a satellite radio merger today (Thursday). Though Jonathan Adelstein, once expected to vote in favor of the merger, has decided not to back the deal, Republican Deborah Taylor Tate will reportedly vote in favor of it.
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More than 75 percent of senior marketers say they expect spending for new media and online initiatives to increase in the next year despite the tough economy, according to the sixth annual PRWeek/Manning Selvage & Lee (MS&L) Marketing Management Survey, MarketingCharts writes.
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