The rocky credit market has caused upheavals in the media mergers and acquisitions space. The Clear Channel deal, for example, nearly toppled; eventually the sale went through, but at a significantly reduced price. Now, the shaky state of affairs has foundered the sale of Entrepreneur Media.
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The San Francisco Chronicle is eliminating 125 positions by the end of the year. It will begin by offering buyouts and hopes to avoid “any types of layoffs going forward,” according to publisher, president and CEO Frank Vega.
Entercom reported Q2 net revenues fell 1 percent to $123.8 million. Station operating expenses decreased slightly to $73.8 million.
Chrysler is offering the highest incentives in the industry - as much as 40 percent off select Dodge Ram pickups as part of its latest incentive program for dealers.
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Only about 55 percent of search marketers integrate their search efforts with offline marketing efforts; the other 45 percent make no effort at integrating SEM with offline initiatives, according to a new study by iProspect and JupiterResearch.
Auto industry 'retrenching' Ad spend for the first half of 2008 has been sluggish, with the worst yet to come.
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Nike recently ran a campaign in New York’s Times Square in which consumers could stand in front of a Nike billboard and design their own shoe using a cell phone. Then they could go into a nearby Nike store and order the shoe they had just designed.
Balihoo, provider of advertising tools meant to streamline the media buying process across all media types, announced today the launch of Balihoo Publisher Edition, a web-based application that allows media owners and publishers to offer their inventory directly to media buyers through a publisher-branded portal.
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The newly formed company, Sirius XM Radio, has announced its five-person management team, which has pulled executives from both companies.
Consumers in their 40s and 50s are at or near the peak of their earning potential and make the majority of household spending decisions for themselves and their older and younger dependents, according to a study by TV Land, writes MarketingCharts.
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Subway has taken the place of Wendy’s in the top three of quick-service restaurants. The restaurants were ranked by QSR magazine based on sales, segment and percentage of sales change. “Subway finally built enough stores to break up The Big Three,” the magazine wrote (via MediaPost).
News Corp. will invest about $100 million to launch six regional television channels in India.
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