AOL Snaps Up Feed Aggregator Socialthing
AOL announced plans to buy Socialthing, a social feed aggregator. Financial terms were not disclosed, but a source pegged the price at seven figures.
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AOL announced plans to buy Socialthing, a social feed aggregator. Financial terms were not disclosed, but a source pegged the price at seven figures.
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Young Hispanics want social media that’s delivered in a bilingual environment, says Boston-based social media company Communispace.
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Big men can social network about topics including fashion and what it’s like to be “big and tall” with a new network from Casual Male Retail Group, parent company of brands like Casual Male XL and LivingXL.
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Still besting Yahoo It appears Google has now secured its top ranking among U.S. web properties, having successfully held off erstwhile leader Yahoo for four months, according to a comScore Media Metrix monthly analysis of U.S. consumer activity at online properties (via MarketingCharts).
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Highlighted listings on the map Microsoft’s Live Search Maps now boasts local ad support, reports the Virtual Earth Blog (via MarketingVOX). Programs include:
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Chicago will boast its own edition of the Huffington Post, starting tomorrow (Thursday) at midday. The site will feature local news, commentary, features and personal reflections.
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Though the growth in social-networking users in North America is beginning to level off, their numbers are burgeoning in other regions around the world - with Facebook leading the way - according to a comScore study of worldwide usage of social networking sites, writes MarketingCharts.
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Better than email? The popularity of social media networks, texting and cell phone use are having an impact on the effectiveness of email marketing, according to a new report from JupiterResearch.
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The use of “ad networks” surged from 5 percent of total ad impressions sold in 2006 to 30 percent (see chart) in 2007, according to the “Digital Pricing Benchmarking Study” from Bain & Company, conducted in coordination with the Interactive Advertising Bureau (IAB), MarketingCharts reports.
AOL is now offering 300×600 ad units across AOL homepages, AOL client pages and co-branded sites.
The surprisingly positive results of last Friday’s Yahoo shareholder vote prompted Capital Research Global Investors to demand a recount, after which the group discovered that the proxy voting intermediary made “significant errors,” reports Mediapost (via MarketingVOX).
Sony has acquired worldwide, exclusive distribution rights to Rocketboom in the hopes that the successful video blog will bring eyeballs to its web-based video entertainment network, Crackle.
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Parisian firm Publicis Groupe has purchased Performics Search Marketing, a division of DoubleClick that Google has been planning to sell.
Under a strategic marketing partnership, Yahoo Entertainment will feature content from The Hollywood Reporter on its Yahoo Movies site, while The Hollywood Reporter will promote Yahoo Movies trailer content and data in its own digital and print editions, as well as on its website.
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Daily Candy, a fashion and culture email newsletter and website for young women, was snapped up by Comcast for $125 million — incrementally higher than the $100M it asked for two years ago.
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The widely rumored AOL split from Time Warner will become a reality next year. In a release announcing the company’s second quarter earnings, Time Warner CEO Jeff Bewkes said the company will split its AOL access and media units.
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Interfering with high-bandwidth peer-to-peer traffic is unlawful, concluded the Federal Communications Commission (FCC) in a precedent-setting case against Comcast.
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American Apparel ranked as the top advertiser using online display ads among apparel retailers in the United States, with 483 million ads delivered during April, according to a study based on data from the comScore Ad Metrix service - MarketingCharts reports.
Fresh off launching its updated AOL Video site — and amidst speculation that Time Warner may dismantle the company and sell it bit by bit — AOL has launched a new mobile advertising service on Third Screen Media, the mobile ad arm of its Platform-A service.
To hear the New York Daily News and the Dallas Morning News tell it, the Yahoo Consortium has been a tremendous success.
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