NBCU’s prez and CEO Jeff Zucker awkwardly stars in a television ad that is said to be airing April 3 before the return of My Name Is Earl. In the ad, he recaps the season “to get everybody back to speed.” He also makes several snarky references to issues from the writers strike and mocks the writers themselves.
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Sony BMG is employing zombie guerrilla marketing to enliven sales for the commemorative album to mark the 25th anniversary of Michael Jackson’s Thriller.
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The E-Trade commercial that starred a talking, barfing baby was the most TiVo’d spot of the Super Bowl, according to TiVo.
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Roehm Julie Roehm has decided not to pursue the lawsuit against Wal-Mart that she filed in January; in return, Wal-Mart has said it will not pursue litigation against Roehm.
Because gays are barred from military service if they are open about their sexual orientation, visitors to GLEE.com (Gays, Lesbians & Everyone Else) may have been understandably confused by the fact that there were thousands of recruiting ads for the Army, Navy and Air Force on the site.
MeritDirect has been awarded management of Onvia Government Purchasing Agents Email Masterfile.
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XM Satellite Radio is launching a new comedy series, Unmasked, that will feature one-on-one interviews with “some of the most talked about names in comedy,” the company announced yesterday.
The web has given birth to yet another word that defeats the laws of the English language.
“Bacn” refers to email that’s not quite spam, because users actually want to read the contents. These could be newsletters, bid notifications, niche product news or social networking updates. Nonetheless, the growing volume of this type of email significantly clogs inboxes, writes MarketingVOX.
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Despite widespread assumptions about mobile email users, today’s rapidly evolving mobile user base rarely reads or acts on commercial emails via mobile devices, according to a new ExactTarget study of the current state of mobile email usage, reports MarketingCharts.
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The enormous silhouette of a pole dancer is painted on a field just below the flight path of airplanes landing at Gatwick Airport, and the Tandridge District Council is demanding its removal.
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Britney Spears’ lawyers have demanded that Clear Channel remove three billboards using Britney Spears to tout WFLZ’s MJ Morning Show. The billboards show the pop star’s shaved skull next to WFLZ morning show host Todd Schnitt’s mug, along with unflattering headlines: “Total Nut Jobs,” “Shock Therapy,” and “Certifiable,” writes Adrants.
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In a letter to the fans of Jericho on the show’s message board, CBS president Nina Tassler announced that published reports of Jericho’s possible return next season were, in fact, true.
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Click to enlarge The wacky marketers at HBO have apparently had fun dreaming up an advertising campaign to tout the upcoming season of Big Love, the show about a polygamist and his three wives.
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Don Imus’s reported lawsuit, which has yet to be filed, is intended as a lever in order to get the shock jock reinstated on CBS Radio.
The New York Post, which 10 days ago increased its price from 25 cents to 50 cents, has dropped its price again to 25 cents.
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The television pilot starring the crabby Geico caveman has begun filming this week, shortly after being assigned two producers.
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The fight between marketing exec Julie Roehm and her former employer Wal-Mart got a bit uglier Wednesday when she issued a statement saying she is a victim of a “smear campaign,” writes the Associated Press (via MarketingVox).
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Retail giant Wal-Mart, which seemed to downplay in the media the “inappropriate relationship” aspect of its firing two top marketing officials in December, has now asserted in a court filing that Julie Roehm and Sean Womack engaged in a sexual relationship.
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