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Nielsen Biz Media to Restructure, Consolidate

Nielsen Business Media may decide to combine the news desks for Adweek, Brandweek and Mediaweek magazines as part of a company wide editorial restructuring.

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MPA Promotes Relevance of Mags in New Campaign


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The Magazine Publishers of America has launched a campaign geared toward reminding advertisers that magazines play an important role in the purchasing decisions of consumers.

Trade Rag Revenue Remains Flat in 1H08

Total average paid and qualified non-paid circulation for trade magazines rose 0.85 percent in the first half over the same period last year, according to new figures from the Audit Bureau of Circulations.

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Nielsen Business Media on the Block

Former NY Times reporter Sharon Waxman writes that Adweek, Brandweek, Mediaweek, and Editor & Publisher, along with dozens of other titles at Nielsen Business Media, are for sale.

U.S. Business Elite Embracing Online Media

To meet their information needs, America’s senior executives are voracious users of all media channels - including, increasingly, digital ones such as online video, blogs and podcasts - according to a study by Ipsos MediaCT, MarketingCharts reports.

USPS Boosts Mag Mailing Rate by 2.7%

The USPS is increasing postage for magazines by 2.7 percent beginning May 12. The rate hike, which follows last year’s significant increase of 11 percent, was expected.

‘Variety’ Publisher Steps Down in March

President and publisher of Variety, Charlie Koones, is leaving in March, the entertainment trade paper announced yesterday.

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Senior Execs Prefer Print Periodicals (and Ads) over Online Versions

Senior executives worldwide prefer getting their news and information via print - newspapers, general business magazines, trade and professional journals, and leisure publications - according to (pdf) a recent Doremus and Financial Times poll (via MarketingCharts).

WIF/GM Alliance Seek Robust Discussions with Online Mag


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A new online magazine has been launched by General Motors and Women in Film that is aimed at women in the media industry, and which hopes to “provoke robust discussion and fresh thinking,” according to a letter from the editor.

Business Media Pages Hold Relatively Steady through May

B-to-b ad pages dropped 3.3 percent through the first five months of 2007, while total advertising revenues for business media slipped 1.9 percent, according to figures released by American Business Media.

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‘Broadcasting & Cable,’ ‘Multichannel News’ Streamline Ops

Broadcasting & Cable’s editor in chief, J. Max Robins, has been let go as part of merging operation of Reed Business Information’s TV industry trade publications.

‘Hollywood Reporter’ Poaches ‘Variety’ Editor

Elizabeth Guider has been named editor of The Hollywood Reporter, it was announced yesterday. Guider spent the last 18 years at rival Variety, most recently as editor at large.

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Record Media M&A Activity in ‘06, Thanks to Marketing & Interactive

Consolidation in the Marketing & Interactive Services and Online Media sectors and aggressive competition for acquisitions by private equity buyers led to a flurry of M&A deal activity in 2006 across the 11 media and information sectors tracked by investment banking firm The Jordan, Edmiston Group, Inc. (JEGI).

Safian Bids ‘Fortune’ Farewell, Hello to ‘Fast Company’

Safian

Robert Safian has left his post as executive editor of Fortune magazine, having been named editor and managing director of Fast Company.

Nielsen’s Whiting Takes No. 2 Slot at VNU

VNU has announced details of its massive restructuring that will reduce its global workforce by 10 percent.

‘Ethisphere’ Magazine Includes ‘Code of Conduct’ Report Card

A new magazine launches this month, focusing on the compliance, ethics and corporate social responsibility field. Ethisphere Magazine will be the largest circulation print publication in the field, according to the Ethisphere Council.

‘Hollywood Reporter’ Publisher Exits for CMP

John Kilcullen

After less than a year on the job, Hollywood Reporter publisher Tony Uphoff is leaving to return to work for a technology publisher.

CMP Technology Sells Noncore Pubs to Wicks Group

CMP Technology has sold its noncore consumer and enthusiast magazines for $47 million in cash, writes BtoB.

TSEA Launches Magazine

The Trade Show Exhibitors Association is launching a magazine, About Face–The Journal of Face-to-Face Marketing.

Newsstand Circ Drops

Magazine sales to...

Web competition - apparent now for both readers and advertising - and a continued growth in the cacaphony of magazine titles took their toll in 2006, with the first half of the year showing almost 50 million fewer magazines sold from newsstands. Time showed an enormous shortfall of 24 percent. Time said it would shift publication days to Friday in hopes of mitigating the decline by appealing to weekend readers, according to Reuters.

The decline of 48.7 million magazine copies - or about 4 percent of the total newsstand sales - comes at a time of increased circulation scrutiny by advertisers and auditors. The past two years have seen several high-profile print scandals and circulation hubbubs involving exaggerated claims of paid circulation.

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