AT&T has signed a two-year deal with NYC & Co., the official tourism, marketing and partnership organization for New York City, for an integrated marketing, advertising and sponsorship campaign.
TargetSpot has added four top terrestrial radio companies to its network of online streaming music and radio providers: Tribune Broadcasting, Emmis Radio, Lincoln Financial Media and ICBC Broadcast Holdings.
Published 3 years, 6 months ago
When Oprah Winfrey
leaves her post as queen of the daytime talkers to spend more time with her
OWN network, the contenders to fill her time slot are most likely Ellen DeGeneres and Dr. Oz.
Published 3 years, 6 months ago
NBC has seen a 28% drop in viewership through mid-November in the 10pm hour with the Jay Leno prime time experiment, while DVR viewing during that hour has jumped 1.4 points.
Published 3 years, 6 months ago
Fox, the first network to announce its mid-season programming plans, said it will unveil four new series, along with new time slots for Glee and The Cleveland Show.
Published 3 years, 6 months ago
AOL plans to revive itself after Time Warner spins it off next month by becoming the top creator of digital content on the web.
Published 3 years, 6 months ago
Signs of improvement have been seen in the ad market, if the perception of ad executives is anything to go by.
Published 3 years, 6 months ago
While brick-and-mortar retail sales rose slightly on the traditional day-after-Thanksgiving “Black Friday” holiday shopping kickoff, online sales experienced a substantially higher increase.