- Grab Networks will be using the AdoTube platform for its online video content distribution, the company reports. Grab Networks is an online media company focused on premium content for video audience networks within premium publishers. The partnership gives advertisers access to the AdoTube tool set and other creative services of the platform.
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WebVisible and Media General have partnered to bring search engine marketing capabilities and other ad technology to the local level throughout Media General's newspaper and television properties in the Southeast. The program rolls out in five locations in Tampa, Fla.; Winston-Salem, N.C.; Greenville and Spartanburg, S.C.; Woodbridge and Manassas, Va.; and Richmond, Va.
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Conviva, a streaming video solutions provider has released Video AdVantage, a new tool for content owners and advertisers that monitors and adjusts the quality of the experience (QoE) for online video and integrated ad plays from an end-user viewer’s perspective. The aim of the product is to improve video resolution and prevent interruptions due to buffering.
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