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Upfront TV: “Sons of Anarchy” Renewed | NBC Dooms “The Firm” | 20/20 Dominates 18-49

Published on February 06, 2012
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  • Before Season 5 even airs, FX has renewed its biker drama “Sons of Anarchy” for a sixth season, reports TVByTheNumbers, and creator Kurt Sutter has been signed to a new three-year deal. “Sons of Anarchy” is expected to return in October of this year. The Season 4 premiere, which aired September 6 of 2011, was the most-watched program in FX history, with 6.5 million viewers.
  • NBC has “effectively cancelled” the lawyer-in-trouble drama “The Firm,” reports Broadcasting & Cable. NBC has moved the series to the Saturdays 9 p.m. slot to “burn off” its remaining original episodes. “The Firm” was on Thursdays at 10 p.m. (a slot held for more than a decade by “E.R.”). NBC will premiere its new drama “Awake” beginning March 1, with repeats of “Grimm” running in the slot until then. “The Firm” drew a meager 0.8 rating with adults 18-49 in last Thursday’s airing.
  • ABC finished #1 on Friday among adults 18-49; the network crowed in a press release that “it was the Net’s 4th straight Friday to deliver the #1 position against its network rivals.” ABC’s 20/20 took the night’s #1 position among that key young-adult demographic. Perhaps it was the subject matter: 20/20 featured an in-depth look at marriage and divorce, Hollywood style.
  • More signs of struggle at the Oprah Winfrey Network (OWN); “The Rosie Show” shed more staffers last week, to a total of 30 employees and contractors, and has moved taping to a smaller studio. As Crain’s Chicago Business describes, host O’Donnell is trying to “find the right formula to boost ratings,” which now average only 200,000 viewers, as opposed to its premier at 500,000. The show has done away with some fun-based elements like a game show segment, in favor of one-on-one interviews.
Related categories: Television, Business Environment, Sign of Doom, Demographics & Regions, Demographics, Women, Media Options & Channels, TV Cable, TV Network, TV Spot Market, TV Syndication, TV Upfront,

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