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Online, Direct to Grow as 26% of Small Biz Ups Ad Spending

Published on January 07, 2009
Though 97% of U.S. small-business owners have some degree of concern about today’s dismal economy, 26% plan to spend more on advertising - especially online and direct - and another 60% plan to spend about the same as in 2008, according to a report from Ad-ology Research.