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Podcast Popularity Grows, Spurred by iTunes

Published on September 10, 2008
Nearly one-fifth (19 percent) of U.S. internet users say they have downloaded a podcast so they can view it or listen to it later - up from 12 percent in August 2006 and 7 percent in February/April 2006 (chart) - according to (pdf) the Pew Internet & American Life Project, writes MarketingCharts.