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InfoUSA to Acquire Direct Media

Published on January 24, 2008 | Email this article

InfoUSA has agreed to acquire Direct Media, a list brokerage, management, analytics, database marketing and data processing company for the b-to-b and consumer markets.

Under the transaction, which is expected to close Jan. 31, the Direct Media name will remain intact, and all employees will remain with the company, writes BtoB.

InfoUSA is currently facing a shareholder lawsuit that claims the company misspent millions, some of it on Bill and Hillary Clinton, writes CNNMoney.com. The company is also under investigation by the SEC.

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