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African-American Influentials Network More Online Professionally - Less, Socially

Published on December 07, 2007
African American influentials are much more likely to make business contacts online (52 percent) than US influentials as a whole (28 percent) - but they are less likely to "make friends online" (39 percent vs. 58 percent), according to a study by Burson-Marsteller, reports MarketingCharts.