Advertising, Marketing & Media Issues

Business Environment

Demographics & Regions

Media Options & Channels

Sales, Operations & Tech

Verticals & Sectors

Subscribe to Media Buyer Daily

Join our LinkedIn group Follow us on Twitter Read our RSS newsfeed

Most HDTV Owners Would Repurchase Same Brand; Often, One Is Not Enough

Published on October 09, 2007
High-definition televisions (HDTV) owners report notably high levels of repurchase intent - more than 9 in 10 say they would repurchase the same brand, according to the inaugural J.D. Power and Associates "2007 Large Screen HDTV Usage and Satisfaction Study" released last week, writes MarketingCharts.