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Adrants Creator Launches Social Network AdGabber

Published on September 19, 2007 | Email this article

Everybody’s favorite salacious marketing news site, Adrants, has launched a social network for individuals in advertising, marketing and media. AdGabber, which soft launched in May, has just over 1,600 members with about 40 new members joining each day. The site was officially launched today because it finally has a logo, writes Adrants’ Steve Hall.

adgabber-logo.jpg

adgabber-logo.jpg

AdGabber, which is powered by Ning, offers all the usual social networking stuff like member profiles, forums, topical groups which members can create on their own, a video section that serves as the ad industry’s YouTube, a photo section, a calendar section, chat features and a music player, along with an RSS feed providing news from Adrants.

There are also two Facebook applications that allow users to place videos and photos from AdGabber directly on their Facebook profile page, and a direct connection to Flickr for those who wish to import photos into AdGabber. Every content area on the site has an RSS feed so users can grab individual parts of AdGabber for personal use or for streaming to other sites or blogs.

The role of AdGabber, like social networks the world over, is “to foster communication and conversation as well as make it easy to discover, connect and network with others in the ad industry.”

The Wall Street Journal recently mentioned AdGabber in its observation of the rapidly-growing number of niche social networking sites. Adding to that, AdweekMedia launched its own social networking site for marketing and media professionals, called At the Roundtable, this week, writes MarketingVOX.

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