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CC’s Online Stations Hit High in Summer Months
Clear Channel Radio’s online unit had a strong summer. On-demand plays for the most recent week measured reached seven million, an increase of over two million in just five weeks and a 29 percent increase over its 12-week average.
Compared to the universe, including AOL, Yahoo, and MySpace, etc., Clear Channel’s online radio stations had the most webpage views per visitor. Yahoo Music had the most monthly unique visitors, followed by MySpace Music, AOL Music and Clear Channel.
Clear Channel had the second-most minutes per visitor (not including streaming time), following Live365.com. Yahoo Music came in third for minutes per visitor, followed by AOL Music.
When it came to unique weekly listeners (streaming), Yahoo’s LAUNCHcast had the most, with AOL and Clear Channel following. Clear Channel saw a 342 percent growth from January 2005 and June 2007, while AOL dropped 28 percent and LAUNCHcast grew 3 percent.