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Monster Forms Partnership with 80 Newspapers
Monster has signed a deal with 80 newspapers owned by Community Newspaper Holdings to help the papers develop online job-search services.
Many of the papers still do not have a substantial web presence, making the partnership a new variation on the online classifieds partnership model, writes MediaPost. With this deal, a major online player is effectively creating new inventory for itself by partnering with companies that are still transitioning to the web.
The 80 sites being created in partnership with Monster will carry both the Monster brand and the local newspaper’s brand.